Liverpool legend Bill Shankly can now take his rightful place alongside celebrities such as Tupac Shakur who have had their fame thoroughly exploited after being immortalised in a rather questionable looking virtual reality video.
Yes, that’s right, you can now have a virtual Bill join you as you sit and drink pints with your mates down the pub! Just don’t expect him to be getting the next round in any time soon.
Speaking to the BBC, ex Liverpool players gave their thoughts on the virtual version of their former boss. “It’s just fantastic when you think of the great man” purred Ian Callaghan before Chris Lawler gave a more sober response admitting it was all a bit eerie.
Football a matter of life and death? No, it’s about milking it of every last drop.
Watch a virtual Bill Shankly in the video below.
A dream come true for @LFC fans?https://t.co/ERcnKnUPlt
— North West Tonight (@BBCNWT) 22 August 2016
